Gemini, color up
We already knew that the Pixel 10a would mostly be a visual refresh, and adding more variety in terms of colors is one sure-fire way to reinvigorate consumers’ interest in a new device. Especially if it doesn’t offer anything different from its predecessor. The Pixel 10a will come in Obsidian (very dark gray), Fog (beige), Lavender (soft purple), and the bold new Berry.
The Berry hue looks pretty similar to the Peony one on the Pixel 9a, just darker and more intense. That’s in line with the bump in vibrancy, as the Lavender color option that already leaked also looks like a dramatically more saturated version of the Iris color for the Pixel 9a. Not that we’re complaining: the vividness adds a lot of character to what would otherwise be a boring phone launch.
Pixel 10a in Berry
The only minuscule differences would be found in the dimensions, which are reportedly 153.9 x 72.9 x 9 mm for the Pixel 10a, ever-so-slightly different from the 154.7 x 73.3 x 8.9 mm dimensions of the previous Pixel 9a.
More vibrancy, please
You might have seen that one graph that compares vehicle colors over the years and the unfortunate demise of most colors out there except for black, gray, and white. Phones have been walking down that path for years, too, and most now only arrive in drab, lifeless colors aside from the usual black and white selection.
I find it refreshing that we’re still seeing phone manufacturers give us playful and vibrant color options, and that’s just the right fit for a device like the Pixel 10a. After all, interestingly named or colorful versions are part of the Pixel lineup’s DNA, and I’m glad Google hasn’t forgotten that.
